My first 4 followers on Twitter were myself and 3 of my friends. The 5th follower was (IAM)WARFACE. I’m interpreting that as an omen that “The Music Omnivore” is a good idea, because this guy is fucking fantastic. Finding cool new music is one of my favourite things. That being said, he already has 23K followers, so I’m clearly not leading the parade here.
Here’s the bio blurb from his website…
(IAM)WARFACE is a solo Electro Rock band formed in Brighton in 2015. The name is a metaphor for his own style of bombastic high-energy music, which he calls “dark avant-garde electro rock”. (IAM)WARFACE has taken the pop route, but keeps it dangerous with a fusion of 80’s style vocals, abstract bass, moody, layered synth riffs and pounding drum beats. (IAM)WARFACE has been influenced by many peers such as Big Black Delta, Nero, Eminem, Queens of the Stone Age, Zeppelin, Yeah yeah yeahs, Black Keys, MGMT and the Beatles and has played in gigs across the UK, from Brighton to Scotland. He is currently writing and recording his album ATOMIC WHITE GOLD that is due to be released in the summer.
This guy has a pretty clear vision, I think. You don’t come up with a description like “dark avant-garde electro rock” without knowing exactly what it is that you’re going for.
I understand and respect that original artists hate being compared to other artists, but for the sake of enticing you to give (IAM)WARFACE a listen, here’s what my ears are hearing (aside from what’s mentioned in his bio); a bit of Muse groove and also some NIN influence. I’d also give Gerard Way a nod in that (IAM)WARFACE also seems to be a pretty talented graphic artist. He has the audio/visual category locked down. There’s just so much potential for this guy to be huge.
Like Lenny Kravitz, Hawksly Workman, and Prince, he works solo in the studio (his basement, probably). I feel like having other people would disturb the flow and ruin everything. Some people need collaborators. Some people don’t.
The instrumentation is electronic, but the music is rock. It’s a cool meshing of things I wouldn’t normally expect to mesh. The music is pulsing with snotty grooves. It comes from the hips. That’s where all great rock comes from, in my opinion. Leave the “from the heart” bullshit to Celine Dion or whoever. (IAM)WARFACE is in it to fuck shit up. It’s music to crash your car to.
I’d love to hear (IAM)WARFACE with elite production and engineering. That’s not to say it isn’t already good. It is. But it could be great if Reznor or Butch Vig or somebody like that got their hands on it. The two tracks I posted below are big time arena anthems. They’d sound great at concert volume.
Some of his stuff – like Trigons – is too ravey for my taste, but all-in-all (IAM)WARFACE has been a fantastic listening experience for me. I’m completely addicted to FIGHT!!!
Check out lots more on Soundcloud.
All along, all I’ve really wanted to be is a writer. So now I tell people that’s what I am, even though I haven’t earned a dime being a writer.
That being said, I’ll confess that once a day, every day, I wish I was still a musician. That was the one time in my life when I was cool.